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I'm the Owner of Lisa Says Gah-These Are the 28 Items Cool Fashion Girls Love
10 days ago | By Who What Wear
I'm a firm believer in yelling out in excitement when a piece of clothing moves me to my core. Cow-haired mules, pasta-printed puffers, and lacy neon-green underwear have all elicited sharp yelps from when I saw them in person. The phenomenon, as I've now learned to call it, is the Gah effect-the Lisa Says Gah effect, more specifically. What it is that moves me, I can't quite articulate, but it's a sharp, unified collective in the girl world. Just ask Lisa Bühler -she built an empire off of it. Enter stage left, Lisa Says Gah-the low-waste, high-joy retailer that's revolutionized the way...
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